helmets/Adobe Stock
How supporting workforce wellness & engagement can improve a company

The well-being of team members is not a luxury — it’s a necessity. As someone who has spent years in leadership roles in human resources, I’ve come to understand that our people are our greatest asset. Their health, happiness and overall satisfaction directly impact our company’s performance and longevity. It’s a simple yet profound truth: When we prioritize the well-being of our team members, we set the stage for sustainable business success.
 

Why Wellness Initiatives Matter

A recent Gallup study, “State of the Global Workplace 2022 Report,” confirms there is a strong link between team member engagement and critical business outcomes like profitability and revenue growth. Companies with high levels of engagement see fewer absentee days, higher productivity and, ultimately, better financial performance.

In the U.S., only 33% of employees report feeling engaged in the workplace, and this disengagement translates to lost productivity amounting to $300 billion annually. This staggering figure underscores both the financial implications of personnel dissatisfaction and the significant potential savings that can be realized from investing in their well-being.

In fact, companies that prioritize a culture of well-being outperform their peers by a notable margin. More specifically, organizations with engaged workers have members who are up to 57% more effective and 87% less likely to leave than organizations with low engagement, according to Deloitte.



When team members feel valued, supported and empowered, they’re not just more likely to be engaged — they’re more likely to go above and beyond in their roles. They contribute positively to company goals, bring innovative ideas to the table, and foster an environment of collaboration and mutual respect. In my experience, the ripple effect of this positive energy is immeasurable; it touches every aspect of the business, from customer satisfaction to operational efficiency. This should inspire us all to create and maintain such a positive work environment.


 

Putting Team Member Engagement to Work

Although my company, Gutterglove, may not have formal metrics or key performance indicators to track the impact of our well-being programs, we do monitor who uses particular benefits, and we regularly survey our team to see if their needs or wants have changed. This allows us to stay responsive to the evolving needs of our workforce.

One of the most tangible examples of how engagement directly contributes to business outcomes is our House of Innovation program. This initiative invites team members to submit ideas for improving processes, implementing cost savings, enhancing safety measures and even developing new products.

Over the past two years, we’ve received 139 ideas, of which 81 have been either executed or are in the process of being executed. Each submission is recognized, and the team member responsible receives further acknowledgment when a suggestion is implemented. This program has promoted a spirit of innovation and has led to evidenced improvements in our operations and bottom line.




 

Why Support Matters

Over the years, my company’s approach to supporting team members has evolved markedly. As the workplace changes, so do the expectations of our team. To stay ahead, we’ve made it a point to consistently request input from our team members on what matters most to them. Their feedback has not only been invaluable in tailoring our team member programs to meet their needs, but it shows them that their voices are heard and respected. For example, we’ve learned that flexibility and opportunities for growth are key drivers of satisfaction in our company. As a result, we’ve incorporated flexible working hours and various professional development programs into our strategy.

The mantra we live by is simple: Happy team members are critical to our business strategy. Without them, we don’t have a business. When we take care of our team, they take care of our customers. This focus on well-being is not just about creating a pleasant work atmosphere; it’s about building a resilient business that can thrive.


The Impact of Team Member Development Programs

Continuous learning and professional development are vital components of a thriving organization. Companies that invest in their team members’ growth are investing in the future of the business. Tailored training programs, workshops and mentorship opportunities cater to the workforce’s diverse needs, helping cultivate a culture of continuous improvement and leadership development.

A leadership development program can play a critical role in nurturing the next generation of leaders. These programs often include mentorships, seminars and real-world projects that provide valuable learning experiences. For instance, a technician participating in such a program might develop into a capable leader, ready to take on greater responsibilities and further contribute to the organization’s success.

 
 

 

Investing in Health & Wellness 

Investing in comprehensive health and wellness initiatives is another crucial aspect of supporting team members. A healthy workforce is productive, and companies that offer a range of programs to promote physical, mental and emotional well-being see the benefits in various ways.

Employee assistance programs are particularly impactful, offering resources beyond mental health support, including financial health tools, legal resources and more. Additionally, perks like discounted gym memberships encourage members to maintain an active lifestyle, contributing to overall well-being.

According to The American Institute of Stress, workplace stress significantly impacts U.S. companies, resulting in a loss of revenue due to absenteeism, decreased productivity and accidents. The benefits of health and wellness initiatives are clear. A report from the American Psychological Association found that by providing resources that help team members manage stress and maintain their health, companies can reduce absenteeism, increase job satisfaction and improve retention.
 

Creating a Positive Work Environment

A positive work environment bolsters engagement and productivity among team members. Companies that create an inclusive and supportive workplace are better positioned to attract and retain top talent. Regular feedback through surveys can help organizations identify areas for improvement, ensuring that culture evolves in line with the workforce’s needs.

 
 

Recognition programs effectively celebrate achievements, making workers feel valued. For example, programs that encourage innovation by inviting team members to submit ideas for improving processes, enhancing safety measures or generating cost savings can empower staff and drive continuous improvement within the company. Establishing a process that allows recognition to come from leadership and peers is also valuable.

Listening is crucial for maintaining a positive work environment. Changes to policies, such as transitioning from separate vacation and sick leave policies to a more flexible paid-time-off policy, can greatly affect satisfaction. This flexibility allows staff to best manage their time off to suit their own lifestyles, leading to higher morale and better work-life balance.

 

The Value of Community Involvement & Responsibility

Extending support beyond the workplace through community involvement and social responsibility initiatives is another powerful way to enhance personnel satisfaction. Companies that encourage and facilitate participation in volunteer programs and charity events engender a sense of purpose among the team.

Community involvement not only strengthens relationships with local organizations but also boosts morale. Programs that allow team members to contribute to causes they care about, such as food insecurity, homelessness or children’s health, instill pride and fulfillment. Research from the Satell Institute suggests that companies with strong corporate social responsibility programs can reduce turnover rates by 50%.

The correlation between supporting team members and achieving business success is clear and compelling. Companies that invest in development, health and wellness, positive work environments, and community involvement are more likely to see improved business performance and a more engaged, proactive workforce.


As we look to the future, organizations need to recognize and act on the link between team member support and business success. By prioritizing the well-being of team members, companies can build stronger, more resilient businesses that are well-positioned for sustained success.