WASHINGTON (Feb. 12, 2014) – The growing trend of harnessing big data is expected to benefit exponentially equipment leasing and finance firms that invest in it early, according to a new research study released by the Equipment Leasing & Finance Foundation (the Foundation). “Big Data: A Study for the Equipment Finance Industry” presents the role big data plays today, and can play in the future, in equipment leasing and finance companies. Big data in equipment finance companies is driven by the implementation of predictive analytics, which analyzes large amounts of data to help firms better manage risk, improve operations, increase profitability and make more insightful decisions. Tapping these capabilities with big data can enable equipment leasing and finance firms to excel in a variety of ways, including:
- Increasing shareholder value
- Increasing customer satisfaction
- Evaluating potential new market opportunities
- Developing new products and services
- Staying ahead of competition.