MOLINE, Ill. (January 30, 2017) - A new 5-year forecast for equipment rental industry revenues released by the American Rental Association (ARA) shows a moderate strengthening compared to the November forecast. ARA now projects United States equipment rental revenue will reach $48.9 billion in 2017, but then grow at an average annual rate of 4.3 percent over the forecast to top $56 billion in 2020.